Jeremy Johnson — Dallas Area UX & CX Leader
customer experience leader

decks

Decks and Presentations.

I've been presenting for over 10 years, gathering 100k+ views across presentations on slideshare and other platforms. Topics range from technology trends to user experience.

UX = ROI

User Experience has a direct impact on your bottom line, and it’s about time we start telling execs in their own language. I’m sure many of you spend a good amount of time evangelizing what it is that you do, and the value it adds. Over the past 15 years I’ve introduced User Experience to everyone from CEOs to developers — using storytelling, metrics, and case studies you can prove without a doubt the value that you bring. 

In this talk I’ll explain what metrics to track, how to position your work, and stories where User Experience directly effected the bottom line. This talk was originally given at the  Vista UX/UI Summit in Dallas, TX.

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Top Trends In Product Design: Outcomes, Understanding Customers, and Building for Experiments

While some organizations are still grappling with moving to Agile or hiring their first UX Designer, others are moving fast to embrace methods that have been proven to generate success. Are you still creating product roadmaps? Are you investing in understanding your customers? Are your technology platforms built for experimentation? Come hear how organizations are achieving success, and how you can help your organization move in the right direction. 

This presentation was originally given at the Big Design Conference in Dallas, TX.

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Putting the "User" back in User Experience 

If you ask an organization "Are you customer centric?" - of course they say "yes", but as you peel back the layers too many organizations have teams of people building software - and the user is nowhere in sight. This talk will go over a number of ways to include users in your product design process, from start to finish. It's time we truly live up to the term "User Experience".

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Pushing Through Failure (Quickly)

"Mantras of startups: "fail fast", "move fast and break things", "keep shipping" - these are all great slogans, but unknown to many - these are really all about learning. It's about getting things in front of your customers early, and often. Watching - and learning. Finding what ideas were not quite as brilliant as you once thought - and finding this out as fast and cheap as possible. 

How are modern product teams making this happen? Where does User Experience and customer research fit in this model? Taking from Agile, Lean, and User Centered Design - this talk will go over the build-measure-learn process, and how you can start to shape your organization to move fast, without leaving your customers behind."

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Top 3 ways to use your UX team

You have a UX team, now what? Jeremy goes over the top 3 ways you, as a product owner should be using your UX team, along with insights into the User Experience process. This talk was given at the North Dallas Agile Meetup on 4/12/17

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10 Truths to Great Product Experiences

There are key things that will give you a much better chance at success. While these are well documented in numerous books, articles, and videos - there are still many stakeholders that don't subscribe to some basic truths, like: product decisions should be based on evidence, or having dedicated UX Designers on product teams. 

Jeremy will go over his top ten questions to ask any team to see if they're heading toward launching a great product experience. 

This presentation was originally given @ Refresh Dallas on 2/12/15

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Ready to go Mobile? Today's Mobile Landscape: Responsive, Adaptive, Hybrid, and Native 

There are a number of options when going mobile, and it's not slowing down. Why choose one over the other? What are the strengths and pitfalls? What's right for your customers and users? We'll go over each option, with examples of how you can come to the right strategy around your mobile offerings.

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Failing Fast & Learning Along the Way

Mantras of startups: "fail fast", "move fast and break things", "keep shipping" - these are all great slogans, but unknown to many - these are really all about learning. It's about getting things in front of your customers early, and often. Watching - and learning. Finding what ideas were not quite as brilliant as you once thought - and finding this out as fast and cheap as possible. 

How are modern product teams making this happen? Where does User Experience and customer research fit in this model? Taking from Agile, Lean, and User Centered Design - this talk will go over the build-measure-learn process, and how you can start to shape your organization to move fast, without leaving your customers behind. 

This talk was given at Big Design 2013 #bigd13

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