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Presentaions & Videos

 
 

UX Design, Friend or Foe? #WORLDUSABILITYDAY!

Presentation, November 2017

We’ve all heard stories of how UX has been used for good, but what happens when it backfires, or worse, is purposely used for evil? UX Designers have the power to entice and motivate you in a number of directions — and while maybe not always purposefully evil, the effects can be the same. This talk will go over examples of good and evil UX — so you know what to avoid in the future!

Innovation Starts with the Customer

Video, September 2019 (25min)

Customer understanding is key in successful products and services, but many organizations skip this step because it’s “hard”… While yes, it takes specific skills and some amount of time, it’s a lot easier then releasing a failed product and going back to the drawing board. In this video Jeremy goes over the importance of customer understanding, and how you can start to gather insights on your own.

Focus on Business Results

Video, September 2019 (18min)

In this video Jeremy focuses on the value behind improving experiences, design, and why it matters to build better products & services for customers and employees. Jeremy also goes over how projekt202 can help business achieve these results.

 

Why You Should Focus on Employee Experiences

Video, September 2019 (7min)

More organizations are starting to invest in employee experiences, and for good reason. There are a number of studies that show investing in these experiences have a massive ROI. In this video Jeremy will go over some examples of the power of improving employee experiences.

UX = ROI: It's Not a Myth

Video, March 2017 (37min)

User experience and design methods have a direct impact on your bottom line, so UX designers need to speak with company leaders in their own language. In this presentation, projekt202 Vice President of Customer Experience Jeremy explains what metrics to track and how to position your work, and shares examples of when UX directly impacted the bottom line.

Top 3 Ways Product Owners should use their User Experience Team

Video, April 2017 (42min)

User Experience has grown from something very tactical to something that can help product teams build strategy based on customer and user needs. In this talk Jeremy goes over the top three ways you, as a product owner can utilize your team: creating a better understanding, visualizing as much as possible, and validating your ideas. This was recorded at the North Dallas Agile Meetup on 4/12/17 — presentation can be viewed on linkedin slideshare.

Expose UX Episodes

Video, Febuary 2016 (11min)

I was part of a number of “Expose UX” episodes focused on improving experiences for startups. This web series has around 5k subscribers — you can view more episodes here.

Customer Experience in the Rise of the Digital Age

Presentation, September 2019

During the recent XD Leadership Alliance Atlanta meeting: "Customer Experience in the Rise of the Digital Age" — I kicked off a leadership panel with this presentation focused on shifts in customer behavior as more products and services turn to digital.

Businesses Want Results, Not Empathy Maps 

Presentation, June 2019

While design is becoming ever more important in the business world, we’re at a crossroads where if we can't connect customer understanding to actionable themes or business results we’re going to lose our seat at the table. Customer Experience professionals need to become masters at blending customer, business, and technology to give teams a clear path ahead. 

I also run with panels with industry thought leaders.

 

With experience becoming ever more important to businesses, we’re taking XD's first meeting of 2018 to reflect on 2017, and look into 2018 and beyond. Our panel of leaders will discuss topics around improving your CX, integrating customer learning into the Agile process, prioritizing your efforts to deliver the best possible experiences, and more. In this Q&A format, it's your opportunity to pick our panelists' minds and tap into the power of Dallas' experience-driven leaders.

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I’ve lead panels at https://seattleinteractive.com for multiple years, focused on customer understanding, internal teams, and generally building better products and services.

What have I been working on? 200% growth for my company.