This was the second year for Big Design, and like most second times around, it was bigger, better, and still the best Design conference in the DFW area – one that also ties in social media and development. This year, not only did I get to help out, but I gave my IA Summit presentation on Mobile Strategy (updated for the months passed) to a great crowd who indulged my fast talking, information packed presentation style.
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Earlier this month I gave a presentation at the 2010 IA Summit in Phoenix, AZ on Mobile Strategy. I’m happy to say it was well attended, and everyone had lots of good questions. In the presentation I went over a method to determine where you should spend your time “going mobile”. For some it’s an app, others it’s a site – where some should be focusing on Blackberry vs an iPhone (or vice-versa). Hopefully I made everything a little less confusing, and gave everyone the information needed to make an informed roadmap to move forward.
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The thing about mobile is that it’s always changing. Today as I write this on a plane with my iPad (which just came out this past weekend) i’m wondering about the iphone event apple is putting on later today and how that will effect my presentation. Hopefully not much :-) Either way, I’m ready for tomorrow and interested to hear stories from all the UX professionals at the IA Summit.
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I remember B.i. (before iPhone) when applications on mobile devices were something only hardcore travelers, geeks, and gamers had tried. But now, you say mobile, and the nearest marketing person responds with “So when can I get my app”? For the first time, it’s easy, and really fun to download an app. I currently have 253 apps on my iPhone – I don’t think even Apple saw this coming.
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Not that I knew it at the time, but going into User Experience turned out to be a great career move. I’ve always thought there would be job security with the number of new technologies and devices that will need designing – think of everything that will have a “screen” in the future. Who’s designing for these screens? Who’s creating the interactions, workflows, graphics? That would be us!
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Last week me and Stephen Thomas presented to our company’s UXC Luncheon. This is a quarterly event open to all the different User Experience groups in the company. Our topic was upcoming trends in Design and technology. This is actually the fifth time I’ve presented a presentation like this one, starting back in 2005. While some trends are still developing, there are some new and interesting things that will shape the years to come.
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Ever since 2007 Twitter has been the buzz. But why? Great company? Innovative technology? No, I think it’s because they didn’t really invent a new technology, they invented a new communication method. One that’s becoming as standard as using a phone, or a replacement to email. Twitter has the promise to be the next chapter in ways humans communicate. Twitter is the internet at its full potential.
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